Betty Barton (born Betty Jean Champion, October 24, 1944), better known by the stage name Bettye Swann, is a retired American soul singer. She was born in Shreveport, Louisiana, one of 14 children. She grew up in Arcadia, Louisiana, and moved to Los Angeles, California in 1963.
In 1964, Swann started a solo singing career, changing her name to Bettye Swann at the prompting of local DJ Al Scott, who became her manager. After a minor hit with the self-penned "Don’t Wait Too Long", her big breakthrough came with "Make Me Yours", which topped the Billboard R&B charts in July 1967 and made #21 on the Billboard Hot 100.
In 1968, she split with Scott, moved to Georgia, won a new contract with Capitol Records, and had another hit in 1969 with her cover of the Jeannie Seely hit "Don't Touch Me" (#14 R&B, #38 Hot 100). In 1972, Swann transferred to Atlantic Records and had a pair of minor hits with "Victim of a Foolish Heart" (later covered by Joss Stone) and Merle Haggard's "Today I Started Loving You Again".
After leaving Money Records she lived for a short time in Athens, Georgia. She continued to record until the mid-1970s, but with little commercial success.